Poole is a hugely successful tourism destination, with a modern image and a product that is relevant to today's customers. It is renowned for its quality image, and has room occupancy figures that are among the highest in the UK.

Its marketing is contemporary in style and Poole confidently looks forward to continued growth and investment. Poole aims to protect the natural environment that attracts so many of our visitors - information, advice and tips on how to help make your business more sustainable is available from many sources.  Sustainability not only helps visitors make responsible choices it can save you money too!

At Bournemouth & Poole Tourism, we work with partners and businesses across the destination, led by the Destination Management Board, to create unforgettable memories for the holidaymakers and day trippers that visit the town. Together with BCP Council, the resort’s Business Improvement Districts and many other industry organisations and agencies, we are committed to campaigns and innovations that retain our position as a leading resort.

We also integrate services and offers with tourism professionals in the rest of Dorset as well as bordering counties, including Hampshire and Wiltshire, to make sure that our visitors have easy access to everything on offer in the wider region.

From traditional seaside attractions and brand new adventures to a huge variety of restaurants, bars and cafés, as well as family friendly festivals, it’s no wonder that we’ve got a reputation as an ‘eventful’ destination. There’s so much going on and so much to see, we’re sure you’ll #LovePoole as much as we do!