We are Bournemouth & Poole Tourism - the official Destination Marketing Organisation (DMO) & Tourism Board for our region. Working in partnership with hundreds of local businesses across the resorts and wider Dorset, our primary focus is to champion our destination on a national and international stage.
We exist to drive the economic benefits of tourism, elevate the visitor experience, and ensure that our coastal towns remain vibrant, competitive, and thriving year-round. From inspiring a family’s summer holiday to driving direct bookings for our local partners, we are the engine behind a billion-pound visitor economy.






